“…The effectiveness is given in the quantitative aspect and, mainly, in the qualitative aspect (that is, the influences), in the relationships between the planned and the final results obtained (MELO and NETO, 2009). The purpose of this study is to indicate the degree to which each element of the Baldrige Excellence Model is relevant to the effectiveness of the Brazilian HEI results, with reference to governance and good management practices (CAMERON, 1978 and1981;WHEATON et al, 1997;BERTUCCI and DE MORAES, 2003;MELO and NETO, 2009;GEORGES, 2010;ROCHA, CAVALCANTE and SOUZA, 2010;BPEP, 2011;BARRETO and POZO, 2011;KICH and PEREIRA, 2011;SARAIVA and NUNES, 2011;SOUZA, 2011;FIDELIS and BARBOSA, 2012;SOBRAL and GIMBA, 2012). Therefore, we will verify hypothesis 7:…”