“…Some examples include the likes of Small Business Economics (Baker, Kumar, & Pandey, 2020), European Journal of Finance (Burton, Kumar, & Pandey, 2020) and Global Finance Journal (Baker, Kumar, & Pandey, 2019). A recent trend also highlights the use of bibliometrics (an analytical technique) that objectively recollects the important milestones to be represented in a quantitative manner (Merigó, Mas‐Tur, Roig‐Tierno, & Ribeiro‐Soriano, 2015; Valenzuela‐Fernandez, Merigó, Lichtenthal, & Nicolas, 2019). The current study observes GWO 's significant movements and maps the 25 years of its dynamic publishing.…”