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Cited by 170 publications
(109 citation statements)
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“…This suggests that the strategymaking process has greater importance for firms in more mature industries than for firms in growth industries, most likely because competition intensifies at this stage, leading to the need for a more systematic approach, as suggested by Anderson and Zeithaml (1984). Furthermore, the inclusion of stakeholders to help in setting the strategic direction of the firm may hold many benefits for the firm, including better awareness of opportunities, customer expectations and needs, as well as developments or innovations in supplier products.…”
Section: Discussionmentioning
confidence: 99%
See 3 more Smart Citations
“…This suggests that the strategymaking process has greater importance for firms in more mature industries than for firms in growth industries, most likely because competition intensifies at this stage, leading to the need for a more systematic approach, as suggested by Anderson and Zeithaml (1984). Furthermore, the inclusion of stakeholders to help in setting the strategic direction of the firm may hold many benefits for the firm, including better awareness of opportunities, customer expectations and needs, as well as developments or innovations in supplier products.…”
Section: Discussionmentioning
confidence: 99%
“…These authors suggest that at this stage firms are more likely to be successful if they can take market share off existing competitors. They therefore succeed by managing resources and enhancing marginal returns better than competitors (Lumpkin and Dess 2001) and doing so through a conscious and controlled process (Anderson and Zeithaml 1984;Hart 1992). While these findings are relevant to larger firms, Miller and Friesen's (1984) explanation that decision-making becomes instinctive at this stage seems more appropriate to small firms (HewittDundas and Roper 2001).…”
Section: Strategy-making Process and Firm Performancementioning
confidence: 97%
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“…PLC is the life span of a particular product in the market and is conventionally divided into four stages that a product goes through from when it was first conceptualized until it is eliminated from the market [14]. Throughout the life cycle of product, demand follows a pattern across introduction, growth, maturity, and decline phases.…”
Section: Plc and Plmmentioning
confidence: 99%