The Global Internet Shopper: Evidence from Shopping Tasks in Twelve Countries

Lynch, Patrick D.; Kent, Robert J.; Srinivasan, Srini S.

doi:10.2501/jar-41-3-15-23

Cited by 269 publications

(150 citation statements)

References 0 publications

Supporting

Mentioning

136

Contrasting

Unclassified

Order By: Relevance

“…In his research, Lynch et al (2001) reported reliability estimates across two samples for the original 4-item scale. They were 0.78 and 0.85, respectively.…”

Section: Site Qualitymentioning

confidence: 99%

“…This 3-item scale was tested by Lynch et al (2001) on two samples, reporting Cronbach's alpha of 0.86 and 0.84, respectively. …”

Section: Trustworthinessmentioning

confidence: 99%

“…The scale measuring the perceived quality (pleasure features) of the Web site was comprised of items adapted from a scale developed by Lynch et al (2001) and items developed by the authors. In his research, Lynch et al (2001) reported reliability estimates across two samples for the original 4-item scale.…”

Section: Site Qualitymentioning

confidence: 99%

See 2 more Smart Citations

Trustworthiness in electronic commerce: the role of privacy, security, and site attributes

Bélanger¹,

Hiller²,

Smith³

2002

The Journal of Strategic Information Systems

853

477

View full text Add to dashboard Cite

While the growth of business-to-consumer electronic commerce seems phenomenal in recent years, several studies suggest that a large number of individuals using the Internet have serious privacy concerns, and that winning public trust is the primary hurdle to continued growth in e-commerce. This research investigated the relative importance, when purchasing goods and services over the Web, of four common trust indices (i.e. (1) third party privacy seals, (2) privacy statements, (3) third party security seals, and (4) security features). The results indicate consumers valued security features significantly more than the three other trust indices. We also investigated the relationship between these trust indices and the consumer's perceptions of a marketer's trustworthiness. The findings indicate that consumers' ratings of trustworthiness of Web merchants did not parallel experts' evaluation of sites' use of the trust indices. This study also examined the extent to which consumers are willing to provide private information to electronic and land merchants. The results revealed that when making the decision to provide private information, consumers rely on their perceptions of trustworthiness irrespective of whether the merchant is electronic only or land and electronic. Finally, we investigated the relative importance of three types of Web attributes: security, privacy and pleasure features (convenience, ease of use, cosmetics). Privacy and security features were of lesser importance than pleasure features when considering consumers' intention to purchase. A discussion of the implications of these results and an agenda for future research are provided. q

show abstract

“…In his research, Lynch et al (2001) reported reliability estimates across two samples for the original 4-item scale. They were 0.78 and 0.85, respectively.…”

Section: Site Qualitymentioning

confidence: 99%

“…This 3-item scale was tested by Lynch et al (2001) on two samples, reporting Cronbach's alpha of 0.86 and 0.84, respectively. …”

Section: Trustworthinessmentioning

confidence: 99%

See 1 more Smart Citation

Trustworthiness in electronic commerce: the role of privacy, security, and site attributes

Bélanger¹,

Hiller²,

Smith³

2002

The Journal of Strategic Information Systems

853

477

View full text Add to dashboard Cite

show abstract

“…Shim et al, 2001), feature organization (Bucy et al, 1999), quality of content (Jarveena and Todd, 1997), price (e.g. Lynch et al, 2001;Swaminathan et al, 1999), recognizability and/or desirability of brand (e.g. Degeratu et al, 2000), and time delay/ download speed (e.g.…”

Section: Appeal Of Website Features: Past Studiesmentioning

confidence: 99%

“…Lynch et al, 2001). More specifically, various observers note that a site should be structured so as to attract consumers who are most likely to be the initial shoppers at websites (Citrin et al, 2000;Goldsmith, 2001).…”

Section: Introductionmentioning

confidence: 99%

Tailoring new websites to appeal to those most likely to shop online

2005

View full text Add to dashboard Cite

This study extends the conventional wisdom concerning how a commercial website can be configured to attract online shoppers, and specifically, initial shoppers. Based on past research [Inform. Syst. Res. 13 (2002) 187] and theory [Diffusion of Innovations (1995)], a number of 'form' and 'substantive' website features were assessed as to their attractiveness to consumers of varying (a) Internet experience and (b) innovativeness. A self-administered survey was completed by a convenience sample of 363 residents of the US and Canada. A discriminant analysis confirms that two functions, generally representing form and substantive features, each discriminate between (a) high and low innovativeness (DF1) and (b) high and low Internet experience (DF2). Further, those with more Internet experience show a stronger preference for substantive features than do those with less experience. But high and low experience groups do not differ noticeably with regard to preference for form features. It was also found that, conversely, the more innovative shoppers reveal a stronger preference for form features. But high and low innovativeness groups do not differ appreciably in respect to desire for substantive features. This suggests the dynamics underlying the attraction of initial Internet users to particular shopping sites. Both theoretical and practical implications of the findings are discussed. q

show abstract

Effect of brand name on consumers' risk perceptions of online shopping

Huang¹,

Schrank²,

Dubinsky

2004

J of Consumer Behaviour

156

View full text Add to dashboard Cite

The purpose of the present study was to investigate the relationship between brand names and consumers' perceived risk. Hypotheses dealt with whether the presence of a product's brand name affects consumers' perceived risk towards shopping online; whether the familiarity with a brand name influences consumers' perceived risk; and whether online shoppers and non-shoppers perceive risk towards shopping online differently. Results indicate that the presence or absence of a product's brand name affects online shoppers' perceived risk, but in the opposite direction to that expected. There was no significant difference between online shoppers' perceived risk vis-à-vis brand familiarity; however, online shoppers possessed lower perceived risk than non-shoppers. Implications and limitations are discussed and recommendations for future research are provided.

show abstract

The Global Internet Shopper: Evidence from Shopping Tasks in Twelve Countries

Cited by 269 publications

References 0 publications

Trustworthiness in electronic commerce: the role of privacy, security, and site attributes

Trustworthiness in electronic commerce: the role of privacy, security, and site attributes

Tailoring new websites to appeal to those most likely to shop online

Effect of brand name on consumers' risk perceptions of online shopping

Contact Info

Product

Resources

About