“…In even simple pairwise choice tasks, where subjects are asked which of two items within a category they prefer (e.g., pink or yellow color), VMF patients elicit a reliably higher level of inconsistency than healthy controls (Fellows & Farah, 2007). Neuroimaging studies have corroborated these findings, showing ventromedial prefrontal activity for many types of decisions, including reward-based decisions (O'Doherty, Kringelbach, Rolls, Hornak, & Andrews, 2001;Kringelbach, 2005;Blair et al, 2007;Daw, O'Doherty, Dayan, Seymour, & Dolan, 2006), guessing (Elliott, Rees, & Dolan, 1999) and moral judgments (Heekeren, Wartenburger, Schmidt, Schwintowski, & Villringer, 2003;Moll, Eslinger, & Oliveira-Souza, 2001;Moll, de Oliveira-Souza, Bramati, & Grafman, 2002;. Specifically, the VMF has been hypothesized to represent the current relative value of stimuli, which is then used to guide decision making (Fellows & Farah, 2007;Kringelbach, 2005;Sugrue, Corrado, & Newsome, 2005).…”