“…Theoretical models for explaining the adoption of various kinds of technology have been rigorously tested and refined (Cheung, Chang, & Lai, 2000;Davis, 1989;Fulk, Steinfield, Schmitz, & Power, 1987;Kelman, 1958;Lee, Cho, Gay, Davidson, & Ingraffea, 2003;Malhotra & Galletta, 1999;Song, Parry, & Kawakami, 2009). TAM is a well-known model that indicates the importance of perceived usefulness (PU) and perceived ease of use (PEOU) in technology adoption.…”