Digital transformation is one of the key challenges facing contemporary businesses. The need to leverage digital technology to develop and implement new business models forces firms to reevaluate existing capabilities, structures, and culture in order to identify what technologies are relevant and how they will be enacted in organizational processes and business offerings. More often than not, these profound changes require firms to revisit old truths as they develop strategies that thread the needle between beneficial innovation and harmful disruption. This article uses the Internet of Things (IoT) as a backdrop to demonstrate the concerns associated with transformative technologies and offers five recommendations as to how firms can develop the strategies needed for digital transformation and become digitally conscious: (1) Start small and build on firsthand benefits; (2) team up and create competitive advantage from brand recognition; (3) engage in standardization efforts; (4) take responsibility for data ownership and ethics; and (5) own the change and ensure organization-wide commitment. As such, this article shows that digital transformation should be a top management priority and a defining trait of corporate business strategy, and that by becoming digitally conscious, firms may get a head start on their transformation journey.

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With firms increasingly relying on ubiquitous computing to implement major business initiatives, it is becoming ever more necessary to understand the technological aspects of business developments. This paper analyzes the use of remote diagnostics systems in the manufacturing industry and discusses the opportunities and challenges for the early adopters. It pays specific attention to the impact on business aspects such as the value creation process consisting of relationships, roles, and architecture and the value proposal consisting of a business offer and customer value. The study shows how ubiquitous computing allows manufacturers to become remote service providers while customers can either become co-creators of value or passive receivers of created value. Ubiquitous computing also creates possibilities for the manufacturing industry to design new kinds of 108 business offers based on remote presence. Studying remote diagnostics systems shows that ubiquitous computing creates value when deployed in products, and not just in relation to individuals. Moreover, the design of the value creation process should not be limited to the single supplier or customer organization, as ubiquitous computing applications take no notice of organizational boundaries.

This paper examines the contextual factors that influenced an open innovation project failure. To this end the paper adds to the discussion on open innovation in non high-tech settings and highlights the importance of contextual factors as determinants of success or failure within the open innovation paradigm. It is based on a case study performed at PowerDrive, a manufacturer of hydraulic drive systems, and three of its customers, and follows their attempt to co-create new value-adding services through the innovative use of information technology in the form of a remote monitoring system. The study shows that open innovation project success cannot be measured only in terms of coherence with set targets of quality, time, and costs, but also has to include the creation of mutual value and the development of trust and strong inter-organizational relationships. Furthermore, the role and character of information technology has to be considered and accounted for and the social context made explicit. By managing the value creation process, the value proposal stands a better chance of indeed providing value.

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