Kemitraan usaha ayam pedaging telah berkembang pesat di Indonesia, hal ini memberikan keuntungan yang cukup tinggi bagi peternak. Penelitian ini bertujuan untuk menganalisis pendapatan peternak plasma, menganalisis pengaruh karakteristik peternak plasma terhadap persepsi peternak tentang kontrak perjanjian serta menganalisis hubungan antara persepsi peternak plasma tentang kontrak perjanjian dengan pendapatan peternak plasma. Materi yang digunakan dalam penelitian adalah PT. Sinar Ternak Sejahtera (STS) sebagai inti dan peternak plasma ayam pedaging yang mengikuti pola kemitraan PT. STS berjumlah 34 responden. Pengumpulan data dilakukan melalui teknik wawancara langsung dengan berpedoman pada kuesioner yang telah diuji validitas maupun reliabilitasnya. Analisis data yang digunakan adalah analisis pendapatan, analisis regresi dan analisis korelasi. Hasil penelitian menunjukkan bahwa pendapatan plasma sebesar Rp. 1.590,54 per ekor/periode. Karakteristik umur peternak dan pengalaman beternak tidak berpengaruh nyata (P>0,05) terhadap persepsi peternak plasma tentang kontrak perjanjian pola kemitraan. Tingkat pendidikan dan jumlah ternak berpengaruh nyata (P<0,05) terhadap persepsi peternak plasma tentang kontrak perjanjian pola kemitraan. Kesimpulan dalam penelitian ini adalah bahwa pendapatan plasma sebesar Rp. 1.590,54 per ekor/periode. Karakteristik tingkat pendidikan dan jumlah ternak yang positif meningkat artinya semakin tinggi tingkat pendidikan dan jumlah ternak maka semakin baik persepsi peternak plasma tentang kontrak perjanjian. Persepsi peternak terhadap kontrak perjanjian tidak berhubungan secara nyata dengan pendapatan peternak plasma.
The study was conducted to estimate factors affecting the information sources and communication channels that were used by pig farmers to access information about African Swine Fever (ASF) in Tra Vinh Province, Vietnam, and to determine the perception of pig farmers about ASF epidemic. The survey used the questionnaires to gather data from 150 pig farmers which was conducted in a purposive method and was analyzed by multiple logistic regression model. The respondents were pig farmers who had experienced at least one year and have been affected by ASF epidemic in raising or trading pigs and other activities of the value chain. The result showed that the decision to choose information from government extension worker as the main information resource was affected by gender, pig herd size, informal education, and formal education (p<0.01) while only gender and education affecting the choice of farming visit as their communication channel (p<0.01). When farmers can access to ASF information, they know how to anticipate the disease and deal with the outbreak. It was concluded that socio- demographic have affected the choice of information sources while only gender and formal education affected communication channels. Furthermore, when accessing information sources and communication channels, pig farmers had an awareness of basic information about ASF.
The aims of this research were to calculate marketing efficiency and to identify the information sources of cattle farmers who select direct or indirect channel of cattle selling. This study used a descriptive research design. Respondents in this research were determined by quota and judgmental sampling methods. Data were collected through observation and in-depth interviews. Data collected were analyzed descriptively. The results showed that 66.67% and 33.33% of farmers selected indirect channel and direct channel, respectively. Among the latter, all the farmers sold to butcher, inter-island traders, or end consumers on Muslim religious ceremony. Indirect channel farmers obtained 83.72% of producer’s share, while in the direct selling method farmers obtained the entire share. However, marketing efficiency of indirect marketing channel was better with 20.22 than the direct marketing channel with 29.70. Furthermore, in the direct marketing channel, most farmers received information from buyers (25.86%) and farmers in the indirect marketing channel received from family members (20.29%). All farmers obtained similar impersonal information from televised media. In conclusion, farmers in direct channel received more income but indirect marketing channel gave a better marketing efficiency. Lastly, majority of farmers in both channels received information from personal sources.
This study was conducted to identify the food labeling profile in animal-based food products based on consumers' age and gender, consumers' preference of the information provided in the label, consumers' behavior in reading the label, and consumers' knowledge about food labeling. A total of 100 respondents participated in the study. The sampling was done by using judgmental sampling method with the following criteria: (1) respondent has bought animal-based food products within the last month of the study; (2) respondent's age was over 18 years old. The data were analyzed descriptively and by using regression analysis. The results showed that female respondents and a group of 50 years or older respondents were used to read the food label frequently compared to other respondent groups. The type of information which considered as the most important was the expiration date, followed by product's name, ingredients, halal status, nutritional value, product's instruction for usage and its irregularities, net weight, and the producer's name and address. This study also identified that the majority of the respondents, as many as 67%, already had good knowledge about food labels, while the other 32% had adequate knowledge, and only 1% of the respondents had a little knowledge about food labels. It can be concluded that consumers' perception of the potential risks on animal-based food products affect their behaviour in reading the label (p<0.05) while consumers' health condition and time availability to buy the products did not affect their behaviour in reading the label in animal based food products.
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