The rapid advancement in information and communication technologies (ICTs) has brought enormous business opportunities as well as challenges. One of these challenges is the demand for ICTs skills and expertise in adopting and implementing these emerging technologies. Coping with skills shortage poses a serious challenge across all European countries. Lack of ICTs skills and knowledge is more evident in small-and medium-sized enterprises (SMEs). As training is regarded as the most effective way of improving skills and enhancing knowledge, this paper attempts to address skills shortage at pan-European level by identifying SMEs' needs on ICTs training in the UK, Portugal and Poland. The investigation focuses on the most needed training areas, the required training levels and the preferred training delivery channels. The paper summarises findings from three-country investigations and highlights the implications of findings for the design and development of a Web-based training system for the use of ICTs in SMEs.
The purpose of this paper is to advance research on prosumers knowledge sharing with enterprises and public organizations by examining as well as improve the understanding of what knowledge about products, prosumers share and would like to share in order to improve products. This paper provides and verifies a new theoretical framework depicting prosumers knowledge about products, which they can share with business and public organizations. The reported outcomes are the result of a questionnaire survey that yielded responses from 783 Poland and 171 United Kingdom (UK) based prosumers. The research findings reveal that prosumers mainly share their knowledge about products functionality, ease and intuitiveness of use, as well as a products reliability and durability, whereas they rarely share knowledge related to products design or the packaging of products. It is also found that there are significant differences between knowledge about products that prosumers share and would like to share. In addition, Poland prosumers share and would like to share various kinds of knowledge about products more frequently than UK based prosumers.
The purpose of the paper is to advance research on knowledge sharing by prosumers with enterprises and public organizations by examining and better understanding what knowledge about improving services, prosumers currently share and would like to share in future. The paper verifies a proposed theoretical framework by showing those service knowledge items that prosumers can share with enterprises and public organizations. The reported outcomes result from a survey that yielded responses by 171 prosumers from the United Kingdom (UK) and 783 from Poland. The research findings describe the differences between prosumers in Poland and the UK, both in their current knowledge sharing experiences and their desired future knowledge sharing. The analysis of the results shows that in general prosumers would like to share knowledge more widely than they are sharing currently. Furthermore, the findings show that Polish prosumers currently share knowledge marginally more than their counterparts in the UK. Should they be given the opportunity Poland-based prosumers would like to share knowledge more widely than their UK-based counterparts. In particular the results reveal that both in Poland and the UK, prosumers want to engage with enterprises in sharing knowledge relevant to the ordering process and the customer services process. This finding is relevant to any enterprises that may like to engage prosumers in providing feedback about their service offerings.
Prosumers’ knowledge is increasingly becoming an integral and important element in business strategy regardless of the country. A major challenge for enterprises involves motivating prosumers to share their knowledge. This problem is addressed by incentives linked to the knowledge sharing activities of prosumers. Previous research showed that prosumers are willing to share knowledge, but only under the condition of obtaining certain benefits, rewards or fulfilling other personal goals in return. The purpose of this paper is to investigate which incentives encouraged and would encourage Polish and UK-based prosumers to engage in knowledge sharing with enterprises. The reported outcomes are the result of a questionnaire survey that yielded responses from 783 Polish and 171 UK-based prosumers. The results indicate there are statistically significant differences between Polish and UK-based prosumers in the particular choice of incentives that encouraged them and would encourage them to engage in knowledge sharing.
The purpose of this study is to explore how the customer knowledge management systems support business follow-up of customer reviews and discussion using social media, and propose a customer stratification framework. The survey methodology was used to collect the data utilized in answering the research questions and based on the analysis and logical deduction, a conceptual customer stratification framework was proposed. This framework explains the stages required by a business to observe customers social media discussions starting with validation where business should aim to better understand how customers map themselves onto other customer experiences. Secondly, the reinforcement stage is where business should explore how the customer is better informed to make choices from the customer’s discussions. Finally, through the contradiction stage the business should recognise the value placed to explore where they are weak and have a means to correct these areas.
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