Харьковская государственная академия культуры ИНФОРМАЦИОННАЯ АНАЛИТИКА КАК ВЕДУЩЕЕ НАПРАВЛЕНИЕ СОВРЕМЕННОГО БИБЛИОТЕЧНОГО ОБСЛУЖИВАНИЯ Аннотация. Информационно-аналитический сервис рассматривается как ведущее направление деятельности современных библиотек, позволяющее значительно повысить их конкурентоспособность на информационном рынке. Отмечается, что в настоящее время эффективность библиотечной деятельности все в большей степени зависит от внедрения активных форм работы, связанных с отбором необходимой для заказчика информации, подготовкой ее для использования в удобной для него форме, выполнением содержательного анализа этой информации и т. д. Доказывается, что наиболее эффективными для решения подобного комплекса задач являются информационно-аналитические формы работы. Предлагается как создание специальных информационно-аналитических отделов в библиотеках, так и специализированных подразделений (секторов) или должностей в рамках существующих обслуживающих отделов. Ключевые слова: информационно-аналитический сервис, библиотечно-информационный сервис, информационная аналитика, информационно-аналитическая деятельность библиотек. Kobelev Oleksii Kharkiv State Academy of Culture INFORMATION ANALYTICS AS THE LEADING DIRECTION OF MODERN LIBRARY SERVICE Summary. Information and analytical service is considered as the leading activity of modern libraries, allowing to significantly increase their competitiveness in the information market. It is noted that at present, the efficiency of library activities increasingly depends on the implementation of active forms of work related to the selection of information necessary for the customer, preparing it for use in a convenient form, performing a meaningful analysis of this information, etc. that the most effective for solving such a complex of problems are information and analytical forms of work. It is proposed to create special information and analytical departments in libraries, as well as specialized units (sectors) or positions within the existing service departments. It is stated that at present the library is being transformed into an information center, which is necessary for the overwhelming majority of the population. Information and analytical service in the library service system becomes a priority, information is transformed into a commodity that acquires conceptuality, factualism. It is this product that allows modern libraries to win in the competitive struggle for consumers in the booming information market. All this gives a good reason to consider the information and analytical service as the most promising vector for the development of modern libraries. Prospects for further research are to develop and adapt analytical tools to optimize information and analytical services to libraries; marketing research on the market for analytical products and services; the study of transformational changes in the technologies of analytical and synthetic processing of documents; development of qualification requirements for library analysts; the study of convergent depe...
To study of the organizational information and analytical structures of libraries of top-rated universities in Ukraine, in particular, of 4 domestic universities that entered the World University Rankings 2019. Methods. The methodological basis of the study is the basic provisions of the general theory of social communications. Comparative analysis, sociocommunicative, information, adaptive and other approaches are used. Results. The form of organization of information and analytical activities in the library depends on its place in the library system and the existing organizational structure therein. There are two options for its organization. The first option involves the distribution of tasks between the existing library departments. The second one is the creation of an independent analytical unit in the organizational structure of the library. In the libraries of the universities under study, information and analytical functions are performed by other departments, primarily by the information and reference (bibliographic) units, information service as well as scientific and methodological (research) departments. Conclusions. Thus, information and analytical activity, even for scientific libraries of leading Ukrainian universities, remains primarily a tool for improving internal library processes, and not a separate product (service) that is purposefully produced and offered to readers. Meanwhile, the intensification of the use of information and analytical technologies in libraries, the creation of specialized units therein is one of the effective tools for optimizing library work.
scite is a Brooklyn-based organization that helps researchers better discover and understand research articles through Smart Citations–citations that display the context of the citation and describe whether the article provides supporting or contrasting evidence. scite is used by students and researchers from around the world and is funded in part by the National Science Foundation and the National Institute on Drug Abuse of the National Institutes of Health.
hi@scite.ai
10624 S. Eastern Ave., Ste. A-614
Henderson, NV 89052, USA
Copyright © 2024 scite LLC. All rights reserved.
Made with 💙 for researchers
Part of the Research Solutions Family.