Audiometer systems provide enormous amounts of detailed TV watching data. Several relevant and interdependent factors may influence TV viewers' behavior. In this work we focus on the time factor and derive Temporal Patterns of TV watching, based on panel data. Clustering base attributes are originated from 1440 binary minute-related attributes, capturing the TV watching status (watch/not watch). Since there are around 2500 panel viewers a data reduction procedure is first performed. K-Means algorithm is used to obtain daily clusters of viewers. Weekly patterns are then derived which rely on daily patterns. The obtained solutions are tested for consistency and stability. Temporal TV watching patterns provide new insights concerning Portuguese TV viewers' behavior.
Crimes, forest fires, accidents, infectious diseases, or human interactions with mobile devices (e.g., tweets) are being logged as spatiotemporal events. For each event, its geographic location, time and related attributes are known with high levels of detail (LoDs). The LoD plays a crucial role when analyzing data, as it can highlight useful patterns or insights and enhance the user' perception of phenomena. For this reason, modeling phenomena at different LoDs is needed to increase the analytical value of the data, as there is no exclusive LOD at which the data can be analyzed. Current practices work mainly on a single LoD of the phenomena, driven by the analysts' perception, ignoring that identifying the suitable LoDs is a key issue for pointing relevant patterns. This article presents a Visual Analytics approach called VAST, that allows users to simultaneously inspect a phenomenon at different LoDs, helping them to see in what LoDs do interesting patterns emerge, or in what LoDs the perception of the phenomenon is different. In this way, the analysis of vast amounts of spatiotemporal events is assisted, guiding the user in this process. The use of several synthetic and real datasets supported the evaluation and validation of VAST, suggesting LoDs with different interesting spatiotemporal patterns and pointing the type of expected patterns.
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