There are many examples of cultural events that distinguish people nationally. Celebrating this can bring people closer, as inhabitants of different countries share similar cultural values. This study investigates a sustainable way to enhance these types of events. On the occasion of the 2000-year anniversary of the death of the Roman poet Ovid, we propose a mobile augmented reality (MAR) application that contains historical information related to his life. As Ovid often stated in his last poems, he feared his work would be forgotten after his exile from Rome. This paper focuses on assessing whether this is the case, while also disseminating factual, historic data to people who tested the application. Experiments were conducted in Italy and Romania, in three different cities: Sulmona, Rome, and Constanta. Based on the results collected, four constructs were investigated: comprehensibility, manipulability, enjoyment, and usefulness. The results revealed that the usability of the MAR application, and the interaction metaphor, are appropriate for the general public. The MAR application provided a positive experience, and thus, increased the extent of the occasion.
Artificial Intelligence (AI) and its real-life applications are among the most effervescent research topics of the last couple of years. In the past decade, stakeholders such as private companies, public institutions, non-profit entities, and even individuals, have developed and used various AI algorithms to solve a wide range of problems. Given the extended applicability and the disruption potential of this technology, it was just a matter of time until it connected to the field of cultural heritage. This paper presents the development of an intelligent conversational agent which was built to improve the accessibility to information inside a history museum. We present the cultural context, the application architecture, the implementation challenges, and the visitors’ feedback. We created a smart virtual agent that interacts with users in natural spoken language. This involved the design and implementation of the artificial intelligence-based core responsible for understanding the Romanian language. A short survey regarding the tourist acceptance of the system was conducted at the premises of our partners, the Museum “Casa Mureșenilor” from Brașov, shows good acceptance levels from both visitors and museum staff. Given the flexibility of the implementation, the system can be used by a large array of stakeholders with minor modifications.
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