Even though formalization of ethical principles is a must in today’s business, research and evidence in the Slovak conditions remain scarce. Yet, creating an ethical business climate and especially the formalization of ethics through codes of ethics incorporated in corporate standards is a particularly interesting phenomenon in the conditions of transit economies due to the significant role of multinationals in this process. Therefore, the purpose of this study was to examine main factors influencing the extent of ethical codes in 225 subsidiaries of multinational companies operating in Slovakia. The conducted questionnaire study containing items focused on area and extent of ethical code, number of employees, economic performance, regional and industrial scope, ownership structure, and nationality of executive director was used as a tool for data collection. Factor analysis was processed to identify the interdependencies between observed variables and to find the latent variables. Further, the Kruskal–Wallis test was applied to identify the differences among the variables along with the Bonferroni correction test, which specified the items between which the significant difference occurred. The following findings emerged. First, companies with lower extent of ethical code use general phrases. When they want to specialize on any ethics problems, extent must be wider. Second, companies with a lower number of employees do not need extensive ethical code due to clear rules with which they are familiar in a direct way by owners. In multinational companies, the communication of ethical rules is realized via ethical codes with specific purposes because the direct way is impossible. Third, companies with foreign ownership used different managerial approaches, and therefore ethical codes differ in extent and content.
In spite of geographical and culture differences between examined countries, there can be found similarities in consumer behavior of men and woman and also the similar tendencies on the dairy product market. In the last decade different fields of science concerns with the topic of gender differences more frequently. The article is based on a research of consumers' overall attitude to dairy products in Slovakia and Russia. The important role of gender differences underlines the outcomes of the questionnaire survey. Kruskal-Wallis test and Bonferroni correction was applied to verify the hypothesis whether there is a dependency between gender of the respondents and their attitude while choosing the dairy products in both countries. Analysis showed that in both countries women tend to buy dairy products more often than men. Also consumers prefer more domestic products, but Russian not as significantly as Slovakian. In both countries consumers consider the price of dairy products as high, but they don’t outline the price as the most important factor when choosing dairy products. At the same time, both genders consider quality as the most important factor. These results indicate the existence of a niche at the Russian market, which could be used by Slovak dairy producers who can possibly penetrate Russian market. In addition, the similar marketing strategy for both, Slovak and Russian market can be used if the advertisement will be sensitively focused on the gender.
Social sustainability is slowly becoming a more important aspect of a company’s management, particularly in the case of multinational companies with an international network of subsidiaries placed in diverse cultural and social environments. The concept of social sustainability is strongly connected with a considerable number of stakeholders, compared to the environmental and economic aspects of sustainability. The nature of activities under the social pillar of corporate responsibility connects social sustainability with family business, which aims at the principles of social solidarity, equality and ethics. This article uniquely analyzes selected aspects of social sustainability on a sample of 201 Slovak subsidiaries of foreign multinationals and finds differences between family and nonfamily ones. Surprisingly, the conducted research proved that the examined family businesses cannot be considered as bearers of social sustainability in Slovakia, since, in many aspects, the nonfamily businesses implemented the monitored aspects in larger measures, and there were only two factors that turned out to be significant, according to the type of business ownership. Equal opportunities in the workplace were the only variable, due to which significant differences were seen, according to the factor of a family business and the factor of employees’ gender simultaneously, which makes it a crucial variable. The conducted study fills the gap in explanation of interconnections between social sustainability, family business and equal gender opportunities, which makes it unique not just in Slovak conditions.
Consumption of fruit and vegetable is at the centre of interest from different perspectives, mainly based on the consumers’ behaviour and its impact, which are different for various groups of consumers. When analysing food choice decisions (fruit and vegetable especially) examining subgroups of population is recommended. Article deals with the factors affecting group of Slovak millennials in consumption of fruit and vegetable. The study focused on 146 young and educated consumers who have completed at least the first degree of a university in economic sciences and agriculture since a basic knowledge of food scandals was a precondition to the eligible responses. All of the examined questions were tested using XL stat, compared and described to get the applicable results. Shapiro-Wilk, Durbin-Watson and Kruskal-Wallis tests were applied among the descriptive statistics. Based on our results, we can conclude, that for Slovak educated Millennials perception of label and/ or specific grower was significant factor which influence their consumption of fruit and vegetable according to the most of the examined variables. This was followed by perception of country of origin and perception of quality. Perception of price was significant only according to preferences of origin.
Research background: Despite European labor market offers wider opportunities of employment also for Slovak women, it is characterized by notable gender disparities too. Except for the 12% employment gap, the 16% wage gap still occurs. Study examines generational differences in attitudes of Slovak woman according to their opportunities on the global labor market with the respect of fact that, women’s own views on the need for such activities differ across generations. Purpose of the article: The aim is to point out that views of Slovak women on their opportunities at the global labor market is perceived differently by women of diverse generations. Methods: The research was conducted using the questionnaire method on a sample of 361 respondents, who were exclusively women of economically active age already incorporated in the labor market. For this reason, stratified randomization was performed and members of Generations X, Generation Y, and Generation Z were approached to participate in the online survey. The assumptions of differences were set for 6 chosen variables and statistically tested according to the age through Kruskal-Wallis test using XL stat. As a post hoc test the Bonferroni correction was computed to counteract the problem of multiple comparisons between variables. Findings & Value added: The uniqueness of our study is primarily in targeting at women of different generations and looking for differences in their generational attitudes.
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