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Historic centers have suffered different processes of neglect, occupation, segregation, gentrification, and touristification as a result of changes in demand and policies. Currently, they are going through a homogenization process motivated by tourist pressure, which is causing the expulsion of the local population; this is a common topic of interest for media and political agendas, which requires scientific analysis. This research aims at identifying the winning and the losing tourist groups in the historic center of Seville. It is structured in two parts: a conceptual one based on the bibliographic review with which one wants to know how the current society responds to tourist pressure through defining and characterizing the processes of substitution of uses and inhabitants, and another empirical one in which the analysis of statistical indicators (demographic, economic, and residential) treated with Geographic Information System (GIS) allows us to measure the degree of existing vulnerability and analyze social and spatial effects caused by the tourism in Seville.

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Like other tourism subsectors, guided tours have been affected by the emergence of the sharing economy. Although this subsector of tourism is not as well known, it constitutes an interesting scenario for studying these new business models and it is also generating debate. This article analyses the uniqueness of the tourist guide services provided through online platforms under the name of free tours. The study includes a bibliographical revision and it is carried out from a qualitative methodology based on a survey conducted among tourist guide professionals and in-depth interviews. The study analyses the point of view of professionals in the guiding sector from 11 European cities subject to common regulations. It aims to determine how they are affected by the free tours as well as to assess their relationship with this new activity, a complex relationship with many controversial elements in terms of labour, tax and organisation. It will be shown that the free tours respond to the trends of contemporary society but are not an expression of the collaborative consumption among equals, but rather an effective marketing strategy.

Los Grados en Turismo buscan formar expertos capaces de gestionar cambios e impulsar las mejoras necesarias que permitan mantener, potenciar el dinámico sector turístico. Este artículo propone el diseño de una actividad docente para estudiantes del Grado en Turismo. Con ella se pretende que los estudiantes, a través de una metodología de trabajo colaborativo y mediante el uso de las geotecnologías, especialmente de los GIS Story Map, adquieran habilidades esenciales en su formación y sean capaces de crear un producto turístico acorde a las características del destino. La experiencia didáctica consiste en crear una ruta turística original e innovadora en Madrid. Se obtiene así un mapa colaborativo y una serie de rutas presentadas de manera individual que son coevaluadas por los propios estudiantes. También se presentan los resultados de una encuesta de satisfacción con la actividad respondida por los participantes. Se desprende que la actividad es positiva, ya que los estudiantes afirman adquirir habilidades de gran interés en su formación como futuros profesionales, al tiempo que se sienten motivados. Concluimos señalando que es necesario incluir este tipo de iniciativas en la enseñanza universitaria y que esta metodología es extrapolable a otras materias y lugares.