This article presents valence/pleasantness, activity/arousal, power/dominance, origin, subjective significance, and source-of-experience norms for 1,586 Polish words (primarily nouns), adapted from the Affective Norms for English Words list (1,040 words) and from my own previous research (546 words), regarding the duality-of-mind approach for emotion formation. This is a first attempt at creating affective norms for Polish words. The norms are based on ratings by a total of 1,670 college students (852 females and 818 males) from different Warsaw universities and academies, studying various disciplines in equal proportions (humanities, engineering, and social and natural sciences) using a 9-point Likert Self-Assessment Manikin scale. Each participant assessed 240 words on six different scales (40 words per scale) using a paper-and-pencil group survey procedure. These affective norms for Polish words are a valid and useful tool that will allow researchers to use standard, well-known verbal materials comparable to the materials used in other languages (English, German, Portuguese, Spanish, French, Dutch, etc.). The normative values of the Polish adaptation of affective norms are included in the online supplemental materials for this article.Electronic supplementary materialThe online version of this article (doi:10.3758/s13428-014-0509-4) contains supplementary material, which is available to authorized users.

In studies that combine understanding of emotions and language, there is growing demand for good-quality experimental materials. To meet this expectation, a large number of 4905 Polish words was assessed by 400 participants in order to provide a well-established research method for everyone interested in emotional word processing. The Affective Norms for Polish Words Reloaded (ANPW_R) is designed as an extension to the previously introduced the ANPW dataset and provides assessments for eight different affective and psycholinguistic measures of Valence, Arousal, Dominance, Origin, Significance, Concreteness, Imageability, and subjective Age of Acquisition. The ANPW_R is now the largest available dataset of affective words for Polish, including affective scores that have not been measured in any other dataset (concreteness and age of acquisition scales). Additionally, the ANPW_R allows for testing hypotheses concerning dual-mind models of emotion and activation (origin and subjective significance scales). Participants in the current study assessed all 4905 words in the list within 1 week, at their own pace in home sessions, using eight different Self-assessment Manikin (SAM) scales. Each measured dimension was evaluated by 25 women and 25 men. The ANPW_R norms appeared to be reliable in split-half estimation and congruent with previous normative studies in Polish. The quadratic relation between valence and arousal was found to be in line with previous findings. In addition, nine other relations appeared to be better described by quadratic instead of linear function. The ANPW_R provides well-established research materials for use in psycholinguistic and affective studies in Polish-speaking samples.

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Certain emotional processes "bypass the will" and even awareness, whereas others arise due to the deliberative evaluation of objects, states, and events. It is important to differentiate between the automatic versus reflective origins of emotional processes, and sensory versus conceptual bases of diverse negative and positive emotions. A taxonomy of emotions based on different origins is presented. This taxonomy distinguishes between negative and positive automatic versus reflective emotions. The automatic emotions are connected with the (a) homeostatic and (b) hedonistic regulatory mechanisms. The reflective emotions-uniquely human-are described in reference to deliberative processes and appraisals based on two types of conceptual and verbalized evaluative standards: (a) ideal self-standards and (b) general, axiological standards of good and evil.Keywords affect and intellect in evaluation, automatic vs. verbalized evaluative standard, primary vs. secondary affect, sensory and conceptual base of emotion

Activation mechanisms such as arousal are known to be responsible for slowdown observed in the Emotional Stroop and modified Stroop tasks. Using the duality of mind perspective, we may conclude that both ways of processing information (automatic or controlled) should have their own mechanisms of activation, namely, arousal for an experiential mind, and subjective significance for a rational mind. To investigate the consequences of both, factorial manipulation was prepared. Other factors that influence Stroop task processing such as valence, concreteness, frequency, and word length were controlled. Subjective significance was expected to influence arousal effects. In the first study, the task was to name the color of font for activation charged words. In the second study, activation charged words were, at the same time, combined with an incongruent condition of the classical Stroop task around a fixation point. The task was to indicate the font color for color-meaning words. In both studies, subjective significance was found to shape the arousal impact on performance in terms of the slowdown reduction for words charged with subjective significance.