Abstract. Communities with high levels of social capital are likely to have a higher quality of life than communities with low social capital (Coleman, 1988(Coleman, , 1990Putnam, 1993Putnam, , 2000. This is due to the greater ability of such communities to organize and mobilize effectively for collective action because they have high levels of social trust, social networks, and well-established norms of mutuality (the major features of social capital). Communities with 'bridging' social capital (weak ties across groups) as well as 'bonding' social capital (strong ties within groups) are the most effective in organizing for collective action (Granovetter, 1973;Putnam, 2000). People who belong to multiple groups act as bridging ties Simmel [1908Simmel [ ] 1950 Wellman, 1988). When people with bridging ties use communication media, such as the Internet, they enhance their capability to educate community members, and organize, as needed, for collective action. This paper summarizes evidence from stratified household survey data in Blacksburg, Virginia showing that people with weak (bridging) ties across groups have higher levels of community involvement, civic interest and collective efficacy than people without bridging ties to groups. Moreover, heavy Internet users with bridging ties have higher social engagement, use the Internet for social purposes, and have been attending more local meetings and events since going online than heavy Internet users with no bridging ties. These findings may suggest that the Internet -in the hands of bridging individuals --is a tool for maintaining social relations, information exchange, and increasing face-to-face interaction, all of which help to build both bonding and bridging social capital in communities.
This study explores the design and practice of the Blacksburg Electronic Village (BEV), a mature networked community. We describe findings from longitudinal survey data on the use and social impact of community computer networking. The survey data show that increased involvement with people, issues and community since going online is explained by education, extroversion and age. Using path models, we show that a person's sense of belonging and collective efficacy, group memberships, activism and social use of the Internet act as mediating variables. These findings extend evidence in support of the argument that Internet use can strengthen social contact, community engagement and attachment. Conversely, it underlines concern about the impact of computer networking on people with lower levels of education, extroversion, efficacy, and community belonging. We suggest design strategies and innovative tools for non‐experts that might increase social interaction and improve usability for disadvantaged and underrepresented individuals and groups.
A community computer network facilitates civic participation by providing pervasive local resources online and by connecting people to local communication and discussion channels, public and non-profit organization leaders and members, and many other civic resources. We present findings from longitudinal data (two rounds between 2001 and 2002) of a stratified random survey of 100 households in a mature community network, the Blacksburg Electronic Village (BEV). We offer exploratory and confirmatory analyses, including a 'civic effects' model, that show demographic characteristics (education, age) and psychological factors (extroversion) explain staying informed, collective efficacy, group membership, activism, and using the Internet for civic and political purposes. The model further explains differences in respondents' involvement in local issues once they go online. Informed activists with multiple group memberships become more involved in local issues once going online, whereas informed non-activists become less involved once online. Our study suggests that in order to play a constructive role in creating a more civil society, community networks should explicitly pursue strategies that encourage community activism. One way to do this, given the strong role of association membership in activism, is for ISPs to offer bundled standard Internet applications at low cost to non-profit community groups (e.g. email for leadership, online discussion for members, web space). Community networks should also promote and support the use by local groups of innovative tools for non-experts, such as easy collaborative web-based tools for information production and collaboration. q
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