When users are confronted with the use of a tool, they develop a mental model of how the product should function. The usability of products can be improved by incorporating features that are beneficial in the context of use to aid the user in completing the task. This paper reports series of studies that explores the concept of users experience as a concept for exploring product design. An alarm clock was chosen to explore the concept in the study. Thirty six participants were recruited in study 1 and they were provided with structured questionnaire to complete. This was done in order to obtain deep insights into the user’s need. The identified needs from the structured questionnaire were collated and thereafter converted to engineering characteristics. These were later presented to another set of twenty five participants recruited to rank their importance in study 2. The ranking were averaged using the normalized weighting approach. At the end of the second study, a new prototype of the alarm clock was designed based on the five most important characteristics identified in the study. Finally, the alarm clock develop was compared with the conventional alarm clock available in the market using twenty participants recruited for study 3. The result shows the alarm clock developed from the study show significant performance rating compare to the conventional available in the market by the majority of the participants recruited in the study. KEYWORDS: User experience, Product design, Users need, Engineering characteristics, Normalised weighting approach
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